Every society has notions of what one should believe and how one should behave in order to avoid suspicion and unpopularity. What we call "common sense" actually dictates what to wear, whom we should esteem, which etiquette we should follow and what domestic life we should lead. To start questioning these conventions would seem bizarre, even aggressive. The more people adhere to certain conventions, the more difficult it is to question the status quo and thus, we stifle our doubts and follow the flock. OR, we continue to read!