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This question is part of the
Literary Blog Hop, and it is definitely not an easy one.
If someone doesn't enjoy reading literature, how could you fix this "issue"? A work of literature cannot truly and entirely be revealed unless one finds pleasure in solving its mysteries page by page.
And yet, if there were a book that could turn a non-lover into a passionate lover of literature, that book should be
THE BOOK. Is there such a thing? Well, (un)fortunately, not really. Surely, we can recommend our favorite books and that might work, but the true spirit of literature lies in every single book worth reading.
How could anyone not recommend one of Shakespeare's plays (and how difficult it would be to just choose one) or a poem by Wordsworth? They are not among my favorite writers, but can we skip them? Wasn't their writing and our reading that brought us closer to what we now call our favorite writers? How can we say that we like Ionesco if we haven't read any other play? Could we recommend Jeanette Winterson and completely forget about Virginia Woolf? Is that even possible?
To sum up, any work conveying literary value is worth reading in order to savour literature, but one is never enough to fully discover what lies beneath this word: LITERATURE.